Eco products feature throughout Mobile World Congress (MWC)
Olli-Pekka Kallasvuo demonstrated a Nokia ‘remade’ phone at MWC this week. It is one of many green / eco / environmentally friendly / ethical products on show this year. Green products are an extremely hot topic at the moment. One such product that has been getting a lot of press coverage is the Solio charger - a solar powered phone charger. While the concept is not unusual or unique, Solio is positioning its product as greener than any other. Accordingly to Solio it is not hard to make anything solar powered, the real challenge is engineering a product that has a minimal impact on the environment when it is disposed of. You may remember Greenpeace publicly attacking Apple for its use of harmful chemicals in the iPhone (Brominated Fire Retardants (BFRs) and Polyvinyl Chloride (PVC)). Apple has since announced that it is changing its policy towards harmful chemicals and is attempting to make itself the first truly green manufacturer. Nokia’s ‘remade’ concept phone explores the possibility of creating a made from ‘nothing new’ device as it is manufactured from 100% recycled materials. A key takeway from MWC this year is that all manufacturers are having to “think green”. Green products and having a green stance will definitely be an area of competition. All manufacturers must work towards a green portfolio of products, especially if the mobile industry comes under further scrutiny from environmental lobbies.