I'm sure the average buyer walking into a phone shop considers a number of factors when deciding which device to buy. They might like the look of it, or its colour. Perhaps they favour one manufacturer over another. Or maybe there's just an attractive offer with a good price.
But what about the phone's name? I know it might seem mildly irrelevant, but ima... Read more
Tag: RIM
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Does a Phone Name Really Matter?
RIM Shifts Gear to Web Speed
It's no secret that RIM's browser isn't among its strongest assets. The list of sites that the BlackBerry browser either struggles or fails to render is growing by the day. That said, its poor performance hasn't harmed BlackBerry sales, with subscribers now totalling at least 32 million. The dominance of BlackBerry Enterprise Server in business, the success of B... Read more
Nokia Grabs RIM by the Tail
Nokia seems unstoppable at the moment. After announcing its cheapest-ever phone last week (the 1202 at 25) and a touch-screen smartphone for substantially less than the iPhone, it has turned its sights on the market for business qwerty devices with the announcement of the E63.
This slightly de-featured version of the highly acclaimed E71 comes with an eye... Read more
Our predictions for Mobile World Congress 2008
Ive just arrived in Barcelona with the CCS Insight team for the Mobile World Congress Event (formally 3GSM). This is one of my favourite work-weeks of the year despite being the most demanding.
Ive been attending the show for over 10 years and seen it evolve from a little show in Cannes to a giant show in Barcelona. I miss Cannes like mad but our industry... Read more
