Forbes: Mixed Reality Mass Adoption Starts With B2B

Published: 6 July 2018

Source: Forbes

CCS Insight was mentioned in this article about VR/AR technology.

According to a CCS Insight report, "consumers are expected to purchase 22 million VR and AR headsets and glasses" in 2018. In 2022, that number is expected to rise to 120 million units, a nearly six-fold increase, with a market value approaching $10 billion. Virtual reality and augmented reality have made a big splash with gaming and entertainment, and as the technology and content get better and more available, it's starting to mirror smartphone adoption with price and performance continuing to favor consumers. A notable difference is that mixed reality has at least one foot starting in the business to business (B2B) world.

Read the full article here.