User Survey: Mobile Phone Buying
Insights into consumers’ mobile buying journey
Representative survey samples
The survey explores consumers’ changing purchase journeys for mobile phones and subscriptions. Leading topics include second-hand and refurbished phones, device trade-ins, online and in-store purchases, upgrade programmes, smartphone leasing and SIM-only deals. The report also explores brand loyalty, future purchase intentions and mobile switching.
The survey comprises a PDF report of results and analysis. An on-site presentation is also available on request.
Download a sample PDF of our in-depth report.
Blog
Agenda Setters
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Geoff Blaber
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Insight
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Marina Koytcheva
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Marina Koytcheva2020-08-12 14:29:102020-08-12 14:30:20BB King
Insight
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Nick McQuire
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Nick McQuire2020-08-11 09:55:472020-08-11 11:15:59AWS Shows Its Early Lead in Edge, 5G and Operator Transformation
5G Networks
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Geoff Blaber
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Geoff Blaber2020-08-10 10:47:212020-08-10 10:47:21The Journey to a Cloud-Native Core Network